THE SAGRES BRAND IS BORN: Since it first launched, Cerveja Sagres has been a symbol of our country and an embodiment of our values. Sagres’ roots and traditions have ensured its strong market presence for over eight decades. The “Portuguese soul” is part of Cerveja Sagres’ DNA and gives added value to our customers.
SINCE 1940: Cerveja Sagres has been the beer of choice for everyone, not only in Portugal but all over the world.
NATIONAL FOOTBALL TEAM: Our brand was the first to sponsor the national football team, a relationship that has remained solid to this day.

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